8 AI Tools That Are Changing the Game in Branding and Design [Updated for 2024]

Welcome to the world of design and branding, where the rise of generative AI is creating exciting new opportunities.

  • The search volume for AI design-related tools and software increased by 1700% from 2022 to 2023
  • A notable study highlighted that 67% of participants couldn’t distinguish between logos designed by humans and those designed by AI

This shift really took off in 2023, and now as we enter 2024, we expect it’s only going to get crazier this year!

This article is here to guide you through some of the most impressive AI tools that are changing the way we think about design and branding.

We’ll take a closer look at eight AI tools that stand out in the design world. These tools are not just about doing things faster; they’re about bringing new levels of creativity and precision to your work. They’re user-friendly, versatile, and, most importantly, they’re designed to help you bring your branding visions to life.

AI Tools for Graphic Design and Visual Creativity


Website: https://www.kittl.com

  • Generate vector illustrations, logo icons, and text effects.
  • Built-in editor for real-time tweaking of AI-generated images.
  • User-friendly for those without prior graphic design experience.

Kittl is a game-changer for those who want to create professional-looking designs but may not have the experience. With Kittl, you can easily generate vector illustrations, logo icons, and text effects. It’s not just about creating images from text prompts; you have an entire editor at your fingertips. This means you can tweak and refine your AI-generated images right there and then, blending your creative touch with AI’s capabilities.


Website: https://magician.design

  • Assists in creating images, icons, and copywriting.
  • Generates unique designs from text descriptions.
  • Offers AI-suggested copy for marketing materials.

For those looking for a bit more magic in their design process, Magician is the tool to turn to. It’s not just about creating images; it can also help with copywriting and generating icons. Imagine being able to describe what you want and seeing it come to life, or getting suggestions for text that aligns with your brand’s voice. Magician offers this and more, making it a valuable companion in your creative journey.

AI Solutions for Video Production and Editing


Website: https://kaiber.ai

  • Transforms images or text descriptions into videos.
  • Ideal for creating a series of branded videos with consistent style and tone.
  • Useful for producing various types of video content, including ads and social media videos.

If video content is part of your branding strategy, Kaiber is worth your attention. This tool transforms images or text descriptions into visually stunning videos. It’s perfect for creating a series of videos that maintain your brand’s style and tone. Whether you’re looking to produce tutorials, ads, or social media content, Kaiber provides a consistent and polished look that can make your brand stand out.

Wonder Dynamics

Website: https://wonderdynamics.com

  • Automates 80%-90% of manual VFX work.
  • Specializes in animating and integrating CG characters into live-action scenes.
  • Enhances video production with high-quality visual effects.

Wonder Dynamics brings the power of AI to video effects. Its flagship product, Wonder Studio, automates 80%-90% of manual VFX work. This means you can animate and integrate CG characters into live-action scenes much faster and more efficiently. For brands looking to incorporate high-quality visual effects into their videos, Wonder Dynamics offers a way to do so without the traditionally high costs and time investments.

AI in Voice Generation and Audio Enhancement

Eleven Labs

Website: https://elevenlabs.io

  • Creates custom voices and high-quality audio from text.
  • Capable of cloning voices and generating speech in multiple languages.
  • Suitable for voiceovers and enhancing the brand’s audio presence.

Eleven Labs is about giving your brand a voice, quite literally. With this tool, you can create custom voices and generate high-quality audio from text. This is especially useful for creating voiceovers for videos or audio content for podcasts and ads. The ability to clone your own voice or generate speech in different languages opens up a new world of possibilities for personalizing and enhancing your brand’s audio presence.

Each of these tools offers a unique way to leverage AI for enhancing your branding and design efforts. Whether you’re working on graphics, videos, or audio, integrating AI can lead to more creative outcomes and a more efficient process. As we continue to explore these tools, consider how they might fit into your own work and help bring your creative visions to life.

AI for Digital Product Visualization and Photography


Website: https://flair.ai

  • Digitally stages scenes for product photoshoots.
  • Adjusts lighting and camera angles to produce professional-grade images.
  • Drag-and-drop interface for ease of use.

In the realm of product presentation and e-commerce, Flair.ai stands out. This tool revolutionizes the way businesses create product images. With its intuitive drag-and-drop interface, users can digitally stage scenes, adjust lighting, and camera angles to produce professional-grade product shots within seconds. This capability is invaluable for businesses looking to create compelling product catalogs or marketing materials that require high-quality imagery.

AI for Web Design and Online Presence Enhancement

Relume Library

Website: https://library.relume.io/

  • Offers over 4,000 customizable components for Figma & Webflow.
  • Speeds up the website design process with pre-designed elements.
  • Ensures consistency in brand identity across web pages.

For those looking to build or redesign a website, the Relume Library is a treasure trove. It offers over 4,000 free components for Figma & Webflow, making the website design process faster and more cohesive. These components are fully customizable, allowing you to align them seamlessly with your brand’s visual identity. This not only ensures consistency across your website but also simplifies future updates to your brand guidelines.

Framer AI

Website: https://www.framer.com/features/ai/

  • Generates websites from text prompts in a no-code environment.
  • Includes tools for designing, launching, hosting, and maintaining sites.
  • Enables quick creation of custom landing pages and SEO-optimized pages.

Entering the world of no-code website creation, Framer AI is a standout tool that generates websites from simple text prompts. It encompasses a full suite of tools for design, launch, hosting, and maintenance. This tool is particularly useful for quickly creating custom landing pages or SEO-optimized pages, ensuring that every aspect of your website aligns with your brand’s aesthetic and functional needs.


The journey of integrating AI into our branding and design processes is just beginning. As these tools evolve, they promise to unlock even more possibilities, making this an exciting time for designers, marketers, and brands alike. The future of design is bright, and AI is undoubtedly a shining star in this evolving narrative

Will Chen
Will Chen

Will Chen is an Australian tech and AI enthusiast with over two decades of experience in business and marketing. Known for being an early adopter of web, app, blockchain, and Web3 technologies, William has played a pivotal role in the digital innovation landscape. His insightful commentary has featured in various Australian news outlets. With a passion for AI and its transformative potential, William is dedicated to educating and empowering professionals and organizations to embrace and excel in the rapidly evolving tech world.

AI Worthy
Compare items
  • Total (0)
Shopping cart